Ponencias
-
Social interactions between non-profit organization and key stakeholders: Using an omni-channel communication strategy influence on the loyalty of episodic volunteers? [2019]
- Categoría:
- Ponencias
- Autores:
- María José Sanzo Pérez , Vanessa Mato Santiso , Marta Rey García
- Fecha:
- 01 de Enero de 2019
- Es parte de:
- 14th Iberian Conference on Information Systems and Technologies (CISTI)
