Scientific Production of the Members of the Group
Book Chapters
- Consumer-based brand equity [2016]
- Análisis del impacto del sistema español de arrendamiento fiscal sobre la actividad del sector naviero [2016]
- Spain country report. EUFORI study [2015]
- Quality Certifications as Hotel Selection Criteria [2015]
- La actividad de las agencias de viaje: Papel clave de los nuevos tipos de clientes [2015]
Articles
- Service innovation management in a modern economy: Insights on the interplay between firms' innovative culture and project-level success factors [2021]
- Key drivers of innovation capability in hotels: implications on performance [2021]
- Harnessing innovation success in hotels: the interplay among key drivers of new service performance [2020]
- Supply-side Antecedents of dropout rates in MBA programs [2020]
- Mobile health (mHealth): facilitators and barriers of the intention of use in patients with chronic illnesses [2020]
Theses
- Co-creación de valor en las relaciones empresa-organizaciones no lucrativas en el contexto de la estrategia de responsabilidad social corporativa (RSC). Factores determinantes desde la perspectiva no lucrativa [2019]
- Factores condicionantes y consecuencias del comportamiento de compra omnicanal en el sector detallista [2016]
- Factores condicionantes y consecuencias del comportamiento de compra omnicanal en el sector detallista. [2016]
- European part time MBA programs. An analysis of competitive strategies, competition and performance differences. [2016]
- European Part Time MBA programs. An analysis of competitive strategies, competition and performance differences;Programas MBA a tiempo parcial en Europa. Un análisis de estrategias competitivas, competencia y diferencias de resultados [2016]
Conferences
- Social interactions between non-profit organization and key stakeholders: Using an omni-channel communication strategy influence on the loyalty of episodic volunteers? [2019]
- Omnichannel communication strategies used by non-profit organizations to contact with key stakeholders: Using online channels after a one-time event influence on the loyalty of episodic volunteers? [2019]
- Nonprofit organizations at the crossroads of offline fundraising and social innovation: The influence of promoter behavior on the success of donation-based crowdfunding through digital platforms [2019]
- Nonprofit organizations at the crossroads of offline and online fundraising in the digital era: The influence of the volume of target beneficiaries on the success of donation-based crowdfunding through digital platforms [2018]
- To found or not to found? Corporate foundations as strategisc tools for corporate philanthropy [2016]
